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How to Influence

  • Writer: Dana Lloyd
    Dana Lloyd
  • Sep 17
  • 2 min read

A person pointing to the word leadership which is stacked with other leadership words.

Leadership has changed. It's no longer a "top down - do as I say" approach.

If it isn't this, what is it?

 

Leadership IS influence.

 

Whether you are a supervisor, a policy advisor, or a salesperson, develop the art of influence.

 

Think about a social media influencer. These individuals have built a following of people who look to them for guidance, information, or entertainment.

 

How have they built this following?

 

They've built it through TRUST based on:

 

Consistency: Show up regularly by posting.

Vulnerability: Share their experiences. Success and failure.

Enthusiasm: Share about what they love.

Optimism: Share their positive energy.

Authenticity: Keep it real.

Visibility: They show their face.

Connection: Connect with their followers by liking messages or commenting.

Casting Vision: They talk about ideas that get others excited.

Inspiration: Share how they are doing what they love.

 

These same traits apply to organizational leaders. Here's what it look like:

 

Consistency: Do what you say you will do.

Vulnerability: Admit mistakes and share failures.

Enthusiasm: Show excitement for projects and people.

Optimism: Share positive energy in the office.

Authenticity: Show your personality, not a corporate mask.

Visibility: Turn on your camera during online calls and be seen in the office.

Connection: Interact with others and be interested rather than interesting.

Casting Vision: Paint a clear picture of your goal so others know how to contribute.

Inspiration: Be bold and lead with courage.

 

You are more influential than you think you are.

 

The Truth 🔥: People are looking to be led.

 

Start showing up differently and watch your influence rise with those around you.

 

Coaching Question: Which one of the above traits could use your attention right now?

 

Need some leadership encouragement? 

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Interested in leadership, but not sure what you need? Please reach out to me with your questions, situation, or leadership struggles.

 

I am happy to have a conversation to share what I think will be helpful to you based on your needs.

Send me an email with a few high level details and we'll connect to have a chat.

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